SEO SERVICES

We'll make sure your site is Google-friendly by customizing the SEO settings to make it easier for customers to find you online.
 
All of the following SEO features are included in your website package:

  • Mobile-Friendly Design
  • Robots.txt
  • Site Map
  • Keywords including long-tail keywords
  • Page Titles
  • Meta Keywords and Descriptions
  • Customizable Page URLs
  • Alt and Description Tag on Images
  • 301 Redirects
Additional Paid Features Include

SSL Encryption - In addition to making your site more secure, Google gives a slight boost to any site using this security feature.

Directory Listings: Adding this to your SEO will boost your rankings in the search engines. (See the article below)

Search Engine Submission: Submitting your website to search engines such as Google, Yahoo and Bing and others is the first step to website promotion and increasing your rankings.

10 Great Ways to Boost Your Local Search Ranking
  • Fill out your Google My Business page. One of the simplest yet most effective ways to boost your local search ranking is to register with Google My Business. To get the most out of the listing, fill out all the fields, including your address, phone number and business hours. (You get bonus points for adding photos of your location and staff to personalize your profile even further.)
  • Build consistent NAP (Name, Address, Phone). When Google crawls the web for search results, it looks for mentions of your business’ name, address and phone number (NAP). Even slight variations, like an abbreviated street address, can confuse Google, so it’s important to make sure that your NAP is consistent in every citation, on or off your website.
  • Claim online listings. Online business listings are an important part of local search engine optimization. Creating links that lead back your website, in conjunction with consistent NAP citations, raises your business’ online visibility and signals to Google that your website is relevant and trustworthy.
  • Get off-site backlinks. Online business listings aren’t the only way to get links. Encourage other websites, including local media and bloggers, to link to your website by getting out into the community. Sponsoring and attending events can help cultivate offline connections that lead to online exposure.
  • Localize landing pages. Don’t just list your business’ name in the the title and content of your homepage; include the city you operate in as well. The more specific you are with the city or even neighborhood (Hollywood rather than Los Angeles, for example) the better your chances of ranking high on search results pages.
  • Use long-tail keywords. Use keywords to target niche markets. This strategy not only helps customers find your specific service, it also helps you rank higher because your website is using less-competitive search terms. For example, use long-tail keywords like “real estate attorney Austin TX,” instead of just “lawyer Austin.”
  • Build a mobile-friendly website. Thanks to the ever-increasing number of searches on mobile devices, Google changed its algorithm to privilege mobile-friendly websites in its results. If you want to boost your local search ranking, your website needs to look good on smartphones and tablets as well as desktop computers. Start by running your website through Google’s mobile friendly test.
  • Respond to reviews. When customers leave reviews on Google or any other website, it helps boost your search ranking. You can encourage customers to go online and leave reviews, and if they do, it’s important to respond gracefully to both positive and negative comments. This will help improve your reputation with searchers as well.
  • Post local content. Providing extra value to customers with a blog, FAQ page and other local content also makes your website more attractive to search engines. If you’re aiming to rank in local search results, remember to give your content a local spin by writing about topics relevant to your area.
  • Keep the user experience in mind. When it comes to implementing good local SEO, the most important thing is to think like a customer. Google wants to deliver the best experience for each searcher, and so should you—that’s why it’s important to have an easy-to-use, informative website.
                                                                                                                                                                                                     - Manta, Ivy Lamb - May 3, 2016
Claim Your Business Listing on These 5 Directories ASAP

Once upon a time, a small business owner only worried about placing the right address and phone number in the phone book, the go-to directory of the analogue age. Today, there are so many online directories it can be hard to keep up. You simply don’t have time to spend playing whack-a-mole with business listings.

You can, however, develop a smart strategy for claiming and updating a few of the most important online listings for your small business. So which directories are worth your time and attention? Here are five big ones you’ll want to start with.

Google My Business: The search engine giant has a listing service directed at small business owners like you. Just visit google.com/business to claim or add your business to Google’s directory. From there, your business location, contact information and services will appear across Google+, Google Maps and gain traction in the search engine’s results. Like Main Street, a strong company presence here will do wonders for your business.

MapQuest: It may be a surprise, but the geo-mapping service we all use so frequently offers a listing service for businesses, allowing customers to find you while on the road and in your area. A basic listing on MapQuest will include your business name, address, phone number, website, several business categories and your longitude and latitude. To list your small business, you’ll need to email MapQuest’s support team by first visiting help.mapquest.com.

Yahoo! Local Basic Listing: Yahoo! has carved out a niche in the business world by covering the corporate world and financial markets. Add to that Yahoo! Small Business offerings, which include a free basic listing aimed at bringing local consumers to your doorstep.
Yelp: Yelp gets a bad rep among small business owners because of unfair—even biased—reviews and customer rants. But there is value in Yelp’s business listings. Visit biz.yelp.com to claim or add your business. Once claimed, however, be prepared to spend time monitoring your company page and addressing any dissatisfaction among your customers.

Bing Place for Business: It’s a good idea to make sure that your business has claimed its listing on all three major search engines. That includes Microsoft’s search engine, Bing. Bing Places for Business allows owners to claim their listing or add their company details. Simply visit bingplaces.com and walk through the steps.

                                                            - Manta, By Kitty McConnell, Manta Contributor
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